An effective SEO dashboard connects search visibility to business outcomes — traffic, engagement and conversions.
Data Sources
Google Search Console + GA4 natively. Add Ahrefs, SEMrush via connectors.
Essential Metrics
Organic sessions growth, CTR by position bracket, pages indexed, conversions. Use calculated fields for organic conversion rate.
Dashboard Pages
Page 1: Executive summary. Page 2: Search Console deep-dive with RegEx filters for branded vs non-branded. Page 3: Landing pages with engagement. Page 4: Technical health.
Automation
Scheduled email delivery for weekly reports. See automation guide. We build SEO dashboards for teams across Europe. Request your quote.